Juiced IO

Juiced.io is an AI-powered e-commerce platform that equips small and medium sized resellers, especially in sneakers and collectibles, with tools for multichannel management, including listing across Amazon, eBay, and Shopify from a single dashboard, real-time inventory tracking, automated order fulfillment, and analytics for spotting profitable sourcing opportunities like restock notifications and resale predictions. The project focused on redesigning their logo to create an approachable, fun emblem that captures their vibrant, versatile reach in simplifying high-energy online selling. The core challenge was infusing playfulness into a tech-driven brand while evoking speed and abundance to resonate with resellers. The final design features a stylized orange being “juiced,” symbolizing the fresh, energetic flow of profits and streamlined operations. This refreshed logo enhances their branding, amplifying engagement and memorability among target users.